THIS JUST IN…
Now you can tap into the travel wisdom of your friends. TripAdvisor(R), the world’s largest travel site*, today announced the launch of its groundbreaking “TripAdvisor(R) Trip Friends” feature, allowing travellers to get advice from their Facebook(R) friends on TripAdvisor to plan their next vacation. Supplementing the site’s more than 35 million reviews and opinions from real travellers around the world, the wisdom of crowds on TripAdvisor is now enhanced by the wisdom of friends, delivering personalised recommendations.
“As the world’s largest travel site, we’re thrilled to continue revolutionising the travel industry by providing our community with exciting new access to their friends’ valuable advice about travel,” said Steve Kaufer, founder and CEO of TripAdvisor. “With TripAdvisor Trip Friends, our 34 million monthly visitors can tap into their friends’ wealth of travel knowledge with just a few clicks, making holiday planning more fun, social and personal.”
How TripAdvisor Trip Friends Works
When researching a destination, hotel, attraction or restaurant on TripAdvisor, users who have logged in using Facebook will now see a list of their friends who have been to that location, as identified via TripAdvisor’s Cities I’ve Visited (CIV) application on Facebook Platform. Travellers can tap into their network of friends for more details, by directly messaging their friends, or by posting a message to a group of friends, to gain the unique travel insights from those who know them best. CIV has been one of the most popular travel applications on Facebook Platform for nearly three years, with more than five million monthly active users, and highlights over one billion destinations that CIV travellers have visited.
“Travellers using TripAdvisor Trip Friends will be amazed to see all the places about which their friends can offer highly relevant, personal travel advice-from that extra tip about the best place for croissants in Paris (your friends know how much you love croissants), to insights on the best scuba spot in Belize (through TripAdvisor Trip Friends, you discovered that two of your friends recently returned from an awesome scuba trip in Belize). This feature will turn great trips into fantastic ones, with convenient, personal input from people you know best and trust most,” said Kaufer.
Ellen Barone is an American writer and wanderer. She co-founded and publishes the group travel blog YourLifeIsATrip.com and is currently at work on her first book "I Could Live Here".
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Night + Day Guides covers the world’s coolest cities: Amsterdam, Athens, Barcelona, Chicago, D.C., Las Vegas, London, Los Angeles, Madrid, Mexico City, Miami, New Orleans, New York, Paris, San Francisco, Shanghai, Sydney, and Toronto.
Ellen Barone is an American writer and wanderer. She co-founded and publishes the group travel blog YourLifeIsATrip.com and is currently at work on her first book "I Could Live Here".